I launched an initiative called "DC Shop Small" as a way for local DC residents to discover businesses that are currently operating online due to COVID19. I launched this during a "Small Business Saturday" on April 25. Over 100 local retailers participated, and the event garnered over $200,000 in online sales for these businesses. In addition, 98% of the participants said that they acquired a new customer from the event. I'm now about to launch "Shop Small + Give Back" where every week for the month of June, 10-15 local businesses will give 10% of their sales on a select day to a local non-profit.
Funded by Washington, DC (May 2020)